Needless to say that Facebook has grown in popularity tenuously with over 1.5 billion active daily users on the platform. The world’s largest social network not only allows personal users to share their photos with the global audience but also provides an excellent opportunity to businesses to improve their brand presence and increase sales. Facebook ads provide myriad features to marketers to reach new people looking for their services and products. If you are a digital marketer looking to get the most out of your marketing campaigns, then you better not hide away from Facebook in addition to Twitter and Instagram.

Marketers around the world use fancy marketing tools that cost them significant time and money. But now is the best time you should do more with Facebook. It is not always easy to boost your marketing campaigns using social media marketing. You can end up spending significant dollars on marketing campaigns with nothing to offer to your company. Facebook optimization and marketing tools allow marketer like you to run your ads effectively. This post will show you specifically how you can dive into the world of Facebook marketing and be able to drive thousand of daily visitors to your website without spending thousands of dollars on your ad campaigns.

Why Facebook Marketing is Vital and Cheap

Facebook is a free platform for normal users, however, Facebook wants digital marketers to spend some of their budget on Facebook marketing and social media campaigns. The social media network is huge that allows giant companies to achieve success with paid advertisement. That is the reason Facebook provide so many marketing tools you can use cheaply for as little as $5. The best thing about Facebook advertisement it is super cheap to start with and it allows you to select the people you want to reach as your potential customers online. This makes your ad more relevant to the audience to help bring you significant result. Therefore, if you are a social media marketing professional who is seriously interested in saving money and time, you can consider several Facebook advertisement tools for your small or large business.
Let us take a closer look at the best tools that Facebook provides for marketers to boost their results.

1.Facebook Ads Manager

Facebook Ads Manager is a robust tool that gives you perfect advice and information in addition to all the marketing tools vital for reach the targeted customers. Facebook Ad Manager is a basic advertisement tool for marketers that do not mean it has less to offer for savvy professionals. If you are a small business owner, you must know how to utilize the power of Facebook Ads Manager. However, marketers must understand that there is a 5 step process to get your marketing campaign running with Facebook.

• Use your already created Facebook Page or create a new page.
• Provide the appropriate information on what you wish to promote on Facebook.
• Choose an appropriate audience for your advertisements.
• Set your budget according to your pocket.
• Track daily or monthly results based on your strategy.

Following these five steps, you can understand how Facebook marketing works for your business. If you plan to reach a goal of wider audience waiting to explore your products and services, then Facebook does not make it difficult for you to get started with the first marketing campaign.

2.Use Facebook Ads Manager App

As a smart business professional or owner, you must be spending significant time on your mobile devices and gadgets instead of a desktop computer. Instead of being in the office all the time, you can use a mobile-friendly Facebook tool in a plane or in your car. Facebook is totally aware of the face that its business users will grow in the next five years despite the fact that many personal users are not considering Facebook as the safest platform for providing their information. The organization is dedicated under the leadership of dynamic Mark Zuckerberg to provide resources for a strong mobile experience through a dedicated app.
You can communicate with your customers and managers using the Facebook mobile app and use the Ads Manager App on your smart phone to control and plan all the marketing campaigns. Marketing professionals are ready to benefit from the Facebook Ads Manager App which helps them to:

• Track Performance
• Edit existing Ads
• Edit Budgets and schedules.
• Receive Push Notifications.
• And create new ads.

Even though you are a small investor with your Facebook Ads budget suddenly ran out, there is no need to rush to your office once again and use your desktop computer to make the necessary changes. You can adjust your budget from the mobile device and can immediately put your small business back at the top of the game. Moreover, there are many videos on You Tube to learn how the App installs and works on your cell phone. You are only a minute away from downloading and using the most sophisticated marketing app in the world.

3.Hootsuite Ads

Across the world of social media, Hootsuite is a large player with millions of global fans and businesses utilize the service to schedule updates. You can easily take your Facebook Ads campaigns to a higher level using Hootsuite that becomes a fantastic solution of anyone seeking a simple tool. However, the following things must be kept in mind before using Hootsuite for your marketing campaigns.

• You can create ads using two or fewer clicks.
• The application automatically scans on your Facebook Page and news feed to find your target audience.
• Hootsuite allows you to tailor your marketing campaigns to achieve the best possible outcomes.
• Hootsuite Ads do not add more complexity to your marketing procedure; the tool is described as the best in terms of ease-of-use.

4.Social Ads Tool

Social Ads tool is a marketing ads partner for business owners which is trusted by the marketing managers all around the globe. The major goal of Social Ads tool is to promote lead generation and traffic success using Facebook. For example, it offers an automatic optimization feature and offers Deep Reporting when you need more information about your audience. Conversion tracking is also key to your success.

5.AdRoll

AddRoll offers a process in simple steps. For example, when someone hops on to your website pages and leave the web pages without completing the action they started such as making a purchase, they are presented with the retargeted ads on their newsfeed. This way they can get a way to return back to your web page and complete the action they started such as a purchase. Therefore ,AdRoll is an amazing tool that helps marketers to improve their reach by reaching the potential customers irrespective of the machine or gadget they are using.

6.AdSpringer

AdSpringer is yet another beneficial tool for Facebook marketers that increase sales performance and Return on Investment ROI of your FB Ads marketing campaigns. The tool allows marketers to use several features such as creating an ad, do an analysis using reports, optimization, and targeting. Thanks to automated client reports, you can get valuable information from AdSpringer6 for personal marketing camp gains.