Why WordPress is the Best CMS for the SEO Standpoint
Undoubtedly Word press has gained much popularity over other content management systems CMS in the world. Users are able to depend on and develop WordPress sites from all over the world and promote their online presence using the friendliest CMS platform on the planet. WordPress is ideal for not only small business owners who aim to create their word out but also help several large businesses to promote their specific niche in the industry. In 2015, more than 30% of the websites are already managed and developed on WordPress. When it comes to using a CMS system for the website development, you can choose WordPress to plan your traffic wisely and incorporate SEO into WordPress as a part of your marketing technique.Since most successful businesses rely on the WordPress for organic traffic from the search engine, most successful search engine optimization experts in the world recommend WordPress to business owners because it helps them to get ahead of the competition. If you still don’t believe why WordPress works well for your SEO, let us give you the reasons why WordPress is so unique from SEO point of view.
1.The Power of Permalinks
The Universal Resource Locators URLs on your website are permalinks; you can easily edit your permalinks when you work on the WordPress dashboard. Generally, a permalink may look like the following format:https://yoursite.com/?p=123
After the customization of the urn, it may change to look like http://yoursite.com/%postname%/ which is a more effective and better format for the search engines to promoe your website. From this format of the link, the users on your website are more able to figure out the topic of your article and help you with your ranking in many ways, For example, permalinks can boost your ranking by using the right keywords in the link which is also a Google ranking factor. When you are able to get fewer links as expected, you are likely to get a lower position on Google rankings as the position of the website is improve with CTR.
2.Adding Metadata into your Website
The two most important factors to rank your website using SEO tactics are meta-data and headlines. You can add them to almost every post in your website or blog and adjust the target keywords rightly into the Meta data which can increase your ranking significantly on the search engines. Moreover, Meta data can also help you to increase your click through rate CTR because they are easily viewed by Google and other search engines. All you need to do is to select and install the right SEO plugin for WordPress available online for free to boost your rankings.It takes a few minutes time to add the WordPress related plugin into your WP site and you can also use the same plugin for every post. However, there is a way to add the metadata automatically instead of manually by using Yeast SEO plugin, which is the all-in-one SEO plugin to help you get the required information from the content of your website.
3.Put SEO Optimized Images on your WordPress
In addition to WordPress themes and plugging to boost your website SEO, another most user friendly feature that can help your content to look more appealing and interesting is adding SEO optimized images on the WordPress site. This step can significantly allow you to enhance the UX user experience if you add the quality images relevant to your niche website. In order to get the most exposure using WordPress images feature, you must optimize your images on the CMS. You can go to Edit options on the CMS and put the right alternative text in the box for best results.You can use a combination of your keywords in the alt text and the SEO optimization for images is going to enhance the visibility of your website, finally, WordPress Images feature can also allow you to edit the size of your images to improve your page speed. There are many free online plugging available also to optimize the size of many images automatically. Moreover, you can also use a plugin that can also automatically create alt text for your images.
4.WordPress sites do not Frustrate Visitors with Slow Speed
In the world of mobile searches, page speed is the biggest factor in terms of Google rankings. In case your website is slow, I will not only frustrate your users but will also push you lower on the SERP of Google search engine. No need to worry about because with the power of amazing plugin for boosting website speed optimization, you can make your users happy by improving the speed of website significantly. WPOptimize is the best plugin for WordPress that caches your website and clears all the databases on the website. In addition, it also improves the website speed by optimizing all the images for faster loading speed.5.WordPress is Optimized for Mobile Users
In the past few years, mobile users have also grown significantly in the past few years. WordPress can also help you to integrate your marketing campaign using the social media that is a mammoth force nowadays for promoting your brand online, when you have a successful social media campaign on the Internet, you will automatically be able to improve your SEO rankings. As a digital marketer, it is important for you to use the social media campaigns to go hand-in-hand with your marketing strategies. WordPress will help you to accomplish that goal significantly.Using WordPress, you can create customized social media buttons for your blog so it is easier for the visitors to share your content. You can also use a social media feed to your website and automate the social media campaigns to boost your traffic. This proves that WordPress is still your best CMS for promoting SEO with a range of awesome plugging made specifically to boosting your SEO. The best plugging you can use on WordPress is:
- Yeast SEO plugin
- Google XML Site Maps
- Google Analytics by Monster Insights
Comments 0